Business Directory Comparison
We've reviewed 4 leading Australian Business Directories: www.yellowpages.com.au, www.truelocal.com.au, www.clickfind.com.au and mylocal.ninemsn.com.au following is the result of the review.
| price per month | unknown | $63 to $450 | $19.95 | unknown |
|---|---|---|---|---|
| quality controlled | unknown | unknown | yes | unknown |
| product and service listings | no | no | yes | no |
| search local | yes | yes | yes | yes |
| search within a radius | no | no | yes | no |
| location maps | yes | yes | yes | yes |
| detailed statistics | unknown | no | yes | unknown |
| business reviews | no | yes | no | no |
| shows payment options | no | yes | yes | no |
| reports errors in listing | no | yes | yes | no |
| email a friend | yes | yes | yes | yes |
| full description | no | yes | yes | no |
| categorized | yes | yes | yes | no |
| indexable link to website | no | yes | yes | no |
| search engine friendly | low | medium | high | no |
| accessibility | low | low | medium to high | no |
| email address protected | yes | yes | yes | yes |
| shortlist | no | no | yes | yes |
| shows other advertising | no | yes | no | yes |
| category suggestion tool | no | no | yes | no |
| browse by category | yes | yes | yes | yes |
| listing are rated | no | no | yes | yes |
| get directions | yes | no | yes | no |
| use of keywords in meta | no | no | yes | no |
| remembers postcode or location | yes | yes | yes | no |
| customized URL | no | no | yes | no |
| free email | no | no | yes | no |
| ABN required | unknown | no | yes | unknown |
| can specify sales channels | no | no | yes | no |
| can specify area covered | no | no | yes | no |
| allows syndication of content | no | no | yes | no |
| easy to contact | yes | yes | yes | no |
| has online chat | no | no | yes | no |
| shows distance away from user | yes | no | yes | yes |
| highlights keywords | no | no | yes | no |
| postcode finder | no | no | yes | no |
| easy to remember domain name | yes | yes | yes | no |
Yellow Pages |
truelocal |
clickfind |
mylocal |
|
| yes | 11 | 14 | 32 | 9 |
| no | 20 | 19 | 2 | 24 |
| unknown | 4 | 2 | 0 | 4 |
Yellow Pages
SEO
-
no META keywords tag
-
all business listings appear to have the same META description "Australia's most comprehensive business directory"
-
no robots META directive
-
business name is contained within the <title> tag
Accessibility
-
missing onkeypress for onclick events
-
one access key
Has 1,270 pages indexed, does not have individual customer listings indexed.
Owned by Telstra Corporation
Truelocal
SEO
-
business keywords are used in the META tag
-
business summary or description is not used in the description of the META tag, all business listings have the same description "Stop searching, find relevant results fast, with over 1.3 million local business listings in truelocal."
-
META robots directive indicates "index, follow", and the website of the client is indexable by search engines
-
business name is contained within the <title> tag
Accessibility
-
missing onkeypress for onclick events
-
no access keys at all
Has over an incredible 2 million+ pages indexed in Google. Unfortunately, none of the indexed listings have any description/summary.
Owned by News Limited
clickfind
SEO
-
business listing keywords are used in the keyword META tag
-
business summary is contained within the description META tag
-
META robots directive indicates "all", and the website of the client is indexable by search engines
-
business name is contained within the <title> tag
Accessibility
-
has onkeypress for most onclick events
-
has couple of access keys
Has 37,400 pages indexed in Google, 85% of that being the business listings itself.
Owned by Private Australian Company Commerce Engine Pty Ltd
Mylocal
SEO
-
keywords are used in the META tag, but do not contain keywords for the business listing itself
-
business listings appear to have the same META description "Find online local Yellow Pages business listings, phone numbers, addresses, maps, driving directions , ratings and more in the mylocal.com.au directory."
-
META robots directive indicates "noindex, nofollow", and the website of the client is not indexable by search engines
-
business name is contained within the <title> tag
Accessibility
-
missing onkeypress for onclick events
-
one access key
Has 1 page indexed in Google, does not have individual customer listings indexed in Google.
Owned by Microsoft
Have any more information to add to this review? Please contact us and let us know.
Please note that this review has been posted to the public for any comments and input to make sure the review is objective. We've also requested input from the Australian Web Standards Group.
